Style Invitational Week 1003: Just do it: Repurpose an ad slogan; plus a sampling of this year’s contests

For Otis Elevators: “Good to the Last Drop” For Crest fluoride toothpaste: “Tastes Great, Less Filling” The first is an old joke, the second maybe not. In any case, we were surprised that we couldn’t find this contest — suggested by Loser Jeff Contompasis — on the list of our previous 1,002 columns kept by Proto-Loser Elden Carnahan. (We’d had one recently for altering a slogan, but not for using it as is.) Your mission is pretty clear: Use a w...